Evaluation B

Legal Area	Explain how the following affected your production and the processes that you followed to complete your product. What could/couldn’t you do? What subjects/stories matter could you include? What subject/stories matter couldn’t you include? What processes did you follow ensure compliance with the code?
Libel	This is when a piece of defamation becomes published it is libel, this affected my product in that I was not allowed to publish anything negative or controversial either about a business or individual, it also meant that I could not publish a story which main topic is how bad a company is etc. The way I avoided this was by being careful when I was writing the articles and also taking the pictures for my double page spreads the reason for this being if a photograph was defaming someone or something.
Trespass	Trespassing did not really affect my product because I didn’t have to go on to any ones land to take photos or interview anyone so I did not have to get permission. This did mean though that I couldn’t go on to anyone’s land without permission if I needed to for my product. The reason that I did not have to consider this in production was because all the photography for my product was able to be affective when they are took in the studio.
Health and safety	This meant that I had to take health and safety precautions before using places like the studio, I created a risk assessment, which helped me take precautions for studio time, for example loose wires would be easy to trip over so I had to make sure they were not a hazard.
Copyright	This is where people who create something such as an article or take a photo can stop their work being stolen by other companies or individuals and using it for their own promotion, this meant that I couldn’t talk parts of an article or photos that other people had copyright on, the way I ensured I did this was by writing my own articles in my own style to suit the target audience and also taking my own photographs in the studio.
Working with children/teenagers	If I was working with teenagers or children I would have to get permission to work with them from their parents, this meant that I couldn’t publish something using their pictures without their consent, it also meant that the two teenagers I was using for my photo shoots had to give me permission to work with them, I did this by developing a model release form and consent form which allowed me to take photos of them and use their photos in my product.

Provide an explanation of how the Press Complaints Commission codes identified in (A) affected your production and the processes that you followed to complete your product.

Code	Affect. What could/couldn’t you do? What subject matter could you follow? What subject matter couldn’t you include? What processes did you follow ensure compliance with the code?
1	Harassment - This meant that I couldn’t photograph, telephone or pursue individuals who asked me not to, this means that I could follow any subject matter but as long as I do not harass someone in the mean time, I did this by not putting anyone involved in the production of my product to the point where they told me to not get in contact with them.
2	Children - This meant that I could not interview or photograph anyone under the age of 16 without getting consent from a parent or guardian first, so I could publish any material I have gained from a child without consent from a parent or guardian. I made sure this code was not broken by not interviewing or photographing anyone under the age of 16 so there was no need to get parental consent.
3	Crime - This meant that if I was going to talk about crime in my product that I must not identify anyone related to the convicted e.g. friends or family. This meant that I couldn’t publish an article giving their name unless they were related to the actual crime. I did this by making sure I didn’t give anyone’s name in any of my articles unless I needed to.
4	Discrimination - I couldn’t make any prejudicial comments about an individual or organisation, this could be towards their race, skin colour, gender or sexual orientation, they should have all been avoided unless they were relevant to the story. I avoided this by making sure I did not reveal any of this information because none of it was relevant to the actual article.
5	Opportunity to reply - This means that I must give the audience/ public their chance to reply as I may make a mistake in the article or publish some material that is not true, or something that is not a true reflection on the real events. I did this by leaving an email address on my contents page which the audience could contact if a mistake was made during production.

Provide an explanation of how YOUR CLient affected the ETHICAL direction of your production and the processes that you followed to complete your product.

Area of discussion	Explanation
Championing of the North East	My client was the Northern Echo and because they are the champion of north east newspaper publication that means I should include a lot of content which will help relate to the north east and the north east only, as this will help the audience realise that the product is especially for them which will hopefully make them feel special that they get a high level of content rather than any other regions having it and that help to create a good relationship with the audience which is what my client demands of my product.
Local Accountability	I will need to take into account that this will be going out locally which means that I should have local representations in my product, although I didn’t do this as it is quite hard to involve pictures that can relate to the north east in a magazine when the main genre of it is being gaming, although I could have fit it in a lifestyle article I did not believe that it was needed for my audience to confirm this as an effective product.
Campaigning ethos	I was trying to lead a campaign in one of my article to why girl gamers are not what they are stereotypically made out to be, a reason why I did this was to try and bring in a new audience that would not only stick with that article but come in for a long period of time as they would feel comfortable and friendly with my product as it supports their beliefs.
Northern Echo’s audience	The Northern Echo has a good relationship with its target audience which is North East readers, and that meant that I had to keep a good relationship with my readers as well, I did this by keeping a friendly narrative voice towards my reader and also including local terminology in my article so that the readers are able to relate to my product, and also it creates a relationship between me the writer and the audience.
Journalistic Integrity	In my article I did portray some beliefs of my own although that was just a way of trying to get my point over to the audience and trying to get them to see the matter in a different light, for example when I was writing the ‘Girl Gamer’ article I was talking about stereotypes that girl gamers are faced with in life, I was trying dissemble each of these stereotypes to see where they came from and why they were not true to try and create an effective article.